3-Tidbit Tuesday, July 25, 2023
Jul 25, 2023
In the past two weeks I've been working on rebuilding my sales funnel. So I'd like to share this project with you and I'd like to give you an inside view of how all of this is coming along.
The Target audience
So I've done an extensive research and asked myself "Who do I want to create products for".
The best answer that I came up with was Freelancers and Solopreneurs, people who work alone, who are tech savvy and don't have the time to create systems in Notion, so they need a proven system to start managing their tasks, content, notes, clients and projects.
My goal here is to help people become more productive with Notion.
The Lead Magnet & Email List
So how do I help people become more productive? Well, I created this awesome system that allows people to just create tasks, categorize them, and the Notion system will suggest the next stept.
Pretty cool, right?
So I created my lead magnet, the SoloGrowth Dashboard, that's going to help Freelancers and Solopreneurs manage projects and tasks.
The second step was the landing page, which you can check out here and the first thing you see when you open the landing page is the sign up form, which is used to add people to my email list and trigger the email sequence.
The email sequence is meant to help people get to know the entire template and give some tips on how to use it better, as well as offer subscribers a cool product that's meant to help them organize their business.
So we get to the last step, the Offer.
Before the offer itself I created a story email, where I told people about an embarrassing story that lead to me creating the Second Brain template, aka the Offer.
Sign up if you wanna read the entire story!
After the story, the last email in the sequence, is the sales email meant to generate sales of the Second Brain.
In that email, the features of the Second Brain are clearly outlined as well as the value of the entire template.
As you can see, the lead magnet isn't that hard to create, once you decide who's your target audience, you can easily create an email list and start gathering emails.
Let me know, how did you like this type of email, where I tell you what I'm doing in my business and share my journey? What do you want to read more or less of? Just reply to this email and I'll get on it!
Have a nice day! 👋